Todays

Privacy Policy

Last updated January 20, 2025

“We value your privacy.”

Most privacy policies begin that way. But they then proceed — for 5,000 convoluted words or so — to explain how they’re going to track you, own your data, and generally be creepy.

We at here & co. (the company behind Todays), do things differently. We don’t collect or store any personally identifiable information (PII) about you, such as your name or email. We don’t have access to the content you put in Todays - it’s all stored directly and securely on a private iCloud container that only your Apple ID can access.

Anonymous Usage Data

While we do receive some analytics from Todays, none of that data is ever linked to you because we do not store any PII.

For instance, Apple provides us with anonymized analytics like downloads, crashes, purchases, etc.

We also use TelemetryDeck to collect anonymized usage data. This helps us understand how our users are using our app and how we can improve it. For example, we might track “events” like “entry written” or “metric recorded”, but we never track things like the content of the entry or the value of the metric. Again, none of these events are ever tied back to your personal identity. You can read more about TelemetryDeck’s privacy policy at https://telemetrydeck.com/privacy.

Opt-in for AI Features

We offer optional AI features that only run if you enable them. If you choose to opt-in, the content you put in Todays will be sent to OpenAI in order to provide helpful and customized content for you. OpenAI keeps this data for up to 30 days, but it’s not used to train their models. And just to be clear, we never see or access this data.

To send data to OpenAI, we use a service called AIProxy. When AIProxy processes your requests, it stores only essential information for network monitoring:

  • Originating IP address of the network request
  • HTTP status code of the network response
  • HTTP response body if and only if the status code is greater than or equal to 400
  • Metadata about the network request (number of input tokens, length of audio uploaded, size of audio file).

We access this info on our AIProxy dashboard to prevent abuse of OpenAI APIs. None of this data links back to your use of the app. Noticing a theme?

Apple Health Data

If you’re interested in seeing possible patterns between your health and other metrics, you can sync Apple Health data with Todays. This data doesn’t get stored in Todays or iCloud. It’s always pulled directly from Apple Health and shown as needed.

Apple Health Data & AI

By default, your Apple Health data is not sent to OpenAI. You can choose to send specific health metrics to OpenAI if you’d like it to help identify trends or correlations, in which case the data is sent as needed to OpenAI along with the rest of your content.

Secured by Apple

The security of your data on iCloud is ensured by Apple. If you trust Apple, you trust Todays. They employ encryption and other security measures. For detailed information, check out Apple’s iCloud security overview.

It’s Your Data

We want to provide a convenient and delightful interface for accessing and using your data, but its your data. You can export all of it at any time to use it somewhere else if you like - just head to the Settings screen to do so.

Children’s Privacy

Our app doesn’t specifically target children under the age of 13. However, as we use iCloud, parents and guardians should be aware of Apple’s privacy practices regarding children’s data.

We Don’t Sell Your Data

Just to be extra clear: we don’t have your data, so we have not and will not ever sell it to advertisers or 3rd party companies. That’d be gross.

Website Analytics

We want to process as little personal information as possible when you use this marketing website. We use Fathom Analytics, which doesn’t use cookies and complies with the GDPR, ePrivacy (including PECR), COPPA, and CCPA. Your IP address is only briefly processed, and we (running this website) have no way of identifying you. As per the CCPA, your personal information is de-identified. You can read more about this on Fathom Analytics’ website.

We use analytics to understand our website traffic in the most privacy-friendly way possible so that we can continually improve our website and business. The lawful basis as per the GDPR is “Article 6(1)(f); where our legitimate interests are to improve our website and business continually.” Once again, no personal data is stored over time.

We also run paid ads from time to time to let more people know about Todays. When we’re running campaigns, we might use a cookie or two to track the success of these campaigns. Just hit the “Reject All” button on the cookie consent banner if you’re not into that.

Once again, no analytics or cookie data is linked to the app itself.

Changes to This Privacy Policy

Should there be any changes in the tools we use or our privacy practices, we’ll update this policy. But, since we don’t have your contact info, it’s your responsibility to check back here for updates if you care about that sort of thing.

Contact Information

If you have questions about this policy or need help, feel free to contact us at hello@hereand.co.